The Founder

Silvano Negri was born in Monza, Italy in 1964. He was commercial and creative director of the genius group and WP working progress (Vans Shoes, Atlantis Snowbord and Volcom) from 1993-97. From 1999-2004 he was the product manager and creater of Pacha merchandise, the Pacha shop and maker of the first Pacha corner. In 2007 he launched the label Unbreakable Evolution.

Every piece is unique - like you

This is our slogan and also our philosophy. We want to create unique pieces and create memories with every piece we create. Therefore we let produce everything in Italy and also buy our material in Italy. Every product of ours tells a story, as our clients do.